A counter would be Niantic wants you, a more advanced player, to buy an ultra box to get 24 premium passes for $12ishUSD. Part of it is getting your money, but also to have you beat 25% to 33% of a raid boss which helps entice someone doing 10% damage to buy an individual pass for 100 coins.
The person doing 10% isn’t going to organize and coordinate bc 1) they can’t 2) you wouldn’t listen 3) other 10%ers wouldn’t listen either