The difference is small but "adds up" if you use the specific Pokemon regularly. IV matters most when heavily investing scarce, important resources.
For example, gyms in my area are very competitive, so I have a few maxed Machamps and Blisseys. A 98% Blissey is only very slightly better than a 82% Blissey, but sometimes the 98% Blissey will earn one or two more coins (due to delaying the attacker long enough to feed another berry). Earning enough Chansey candy to max out a Blissey takes a long time, so I will definitely spend the 300+ candy on a 98% Chansey rather than a 82% Chansey. Likewise, a 98% Machamp may occasionally be a second faster than an 82% Machamp, or survive a charge move that an 82% Machamp would not. Considering how many battles my Machamps have fought, I am sure this has happened many times.